We need to talk about empowering retail’s real heroes: Frontline staff

We need to talk about empowering retail’s real heroes: Frontline staff American author Seth Godin once gave an interesting take on retail: “People do not buy goods and services; they buy relations, stories, and magic.” In other words, the retail experience has a strong correlation with “how” the product is positioned, managed, and sold at …

Outlook 2022: “The Best Promise of 2022 is Clarity”

Outlook 2022: “The Best Promise of 2022 is Clarity” Abhay Pandey, Founder and CEO of MAST Consulting Group, says his company now has a dedicated Cyber Security Lab How was 2021 for the industry and your company?At MAST Consulting, we believe the year 2021 was an inflection point in the trajectory of the globalized world …

Digitalisation in healthcare: A life-saving transformation

Digitalisation in healthcare: A life-saving transformation Horizontal approach can enhance core competencies while vertical approach can optimize management functions Kumar Subramania, Senior VP at MAST Consulting | Jan 23, 2022 In recent memory, no other event has tested the healthcare sector like the COVID-19 pandemic, and like any other test, it is leaving many questions in …

Aligning tech and business processes is key to success in the new normal

Aligning tech and business processes is key to success in the new normal Being resilient and agile is not limited to supply-chain redundancies, according to Abhay Pandey By Staff Writer, ZAWYA The pandemic has redefined challenges and opportunities for businesses, across industry verticals, according to Abhay Pandey, founder of the MAST Consulting Group, and CEO of …

MAST Consulting Group launches RIAA, brings full-suite employee empowerment solutions to the retail industry

MAST Consulting Group launches RIAA, brings full-suite employee empowerment solutions to the retail industry The launch of RIAA coincides with a juncture marked by increased digitalisation Homegrown start-up Mast Consulting, part of the MAST Consulting Group, has announced the launch of its full-suite employee empowerment and retail experience solution – RIAA – the Retail Intelligence …

Mast Consulting launches CIAA to enhance consumer experience

Mast Consulting launches CIAA to enhance consumer experience The aim is to establish a deeper connect between brands, consumers and service partners. Mast Consulting, a home-grown start-up part of the Mast Consulting Group, a UAE-based holding company, has announced the launch of its Customer Intelligence and Analytics App: CIAA. This App has been designed to …

Construction will drive Socio-Economic positives through Digitalization

The construction industry contributes 6% of the global GDP(1); and with accelerating urbanization, this share is set to rise further. For such a critical economic sector, the industry wasn’t at the forefront of digital transformation, until recent years. However, this has now changed dramatically; and accelerated digitalization and tech adoption define the post-pandemic construction sector. IoT …

Employee empowerment is the gateway to great retail CX

According to Bob Thompson, Founder and Editor-in-Chief of CustomerThink.com, less than a third of all CX initiatives end up being successful(1) in terms of tangible benefits. Yet, the CXOs behind these less than successful initiatives seldom give up, because irrespective of the success or the lack of it, they continue to see CX as crucial to …

Foolproof or flawed: Where does your security posture stand?

In 2015, addressing the Women in the World conference, Amy Pascal, former Head of Sony Pictures, had this to say: “There was this horrible moment when I realized there was absolutely nothing I could do”. The moment in question was when Sony came under a cyber-attack(1) that put many people in the show business in …

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